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Effective Website Optimization Techniques

Effective website optimization techniques
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website optimization techniquesWe are always searching for the most optimal ways to optimize our website. You hear the same things in every article: backlinks, on-page seo, social media , quality content ect. ect. This is all true…. This article will touch on two different  website optimization techniques  and delve into some more familiar ones as well.

4 Great Website Optimization Techniques

1. Blog Post

If you have a business, a blog is necessary. Blogging is a great way for your customers/followers to get to know the business. It is a great platform to discuss new products, and things going on with the company.

With a blog, you can make announcements on the services you offer. This is a great way to increase traffic to your site and grow consumers product knowledge, and MAKE SALES! The services you offer can be the same as others, BUT what make YOU unique to your competition? What separates you from the rest ?

For followers of your blog/website, and those who have subscribed to your RSS feed or newsletter. (If your not using EMAIL MARKETING your neglecting your business) These people should be able to get emails sent directly to their inbox with the most up to date information regarding you and your business.

**Don’t know how to blog or create a website ? Learn how with Quincy

2. News LetterseNewsletter

Once or If you have the physical addresses of your clients and potential customers. You NEED to be sending them reoccurring newsletter via Mail. Yes, Direct Mail seem archaic, but MANY individuals do still read the mail. Plus it’s another way to stand above your competition. Sending reoccurring news letters to your subscribers is a great way to connect with them on a personal note. You are not only on their computer, lab top, ipad, or phone, but now you are physically “in their home”.

Be unique with your news letter. Tell them about upcoming events, special give-aways or product discounts unique to the news letter subscribers.

3. Social Media

What do you mean I can’t Facebook like this post ?

Your site in pretty much non-existent if you have no social media presence. Get involved with social media, even if you don’t know how to use it. Hire someone who does. This can increase traffic and engagement 10 fold !

Top Social Media Sites

  • Facebook
  • Twitter
  • Pintrest
  • Instagram
  • Vine

** This solely is one of the most important website optimization techniques you can take part in. Be sure to have a social media presence. People love sharing information with friends & family. Leverage this to your advantage!

4. Your Community

Reach out to those who are in the same niche as you. Guest posting is one major website optimization techniques that doesn’t get enough credit. You can actually guest post on sites that get more traffic then yours ! Some even let you post a link back to your website or out to your offer. Why wouldn’t you take advantage of this ?

Some tips with guest posting. Be sure with guest posting your are providing unique quality content. You will want to present your best material possible. Make sure the content you are presenting is relevant to the site your are guest posting for. Provide a one of kind post for each site you post on. Do NOT recycle articles !

These effective website optimization techniques are just a few simple examples of how to get yourself out there. Always be thinking outside the box. Of course there a other ways for you to optimize your website, but these are the ones I believe most individuals don’t realize they can and should be doing. With all techniques I’ve shared with you, be sure in every aspect of website optimization you are providing quality content. I cannot stress the importance of providing quality content enough ! It’s THE MOST IMPORTANT aspect of your website and should not be taken likely.

 

Learn more about the author of is article: Sirena Williams

 

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