Tag Archives: SEo

Search Engine Optimization

SEO Tutorial and Training 101 ; Search Engine Optimization How to

SEO-Tutorial

Welcome to SEO tutorial and Training 101. This SEO Tutorial is meant to detail the very basic needs you will need to know and understand when getting started with search engine optimization how to. Please be aware that in the SEO tutorial all practices discussed, mention or suggested are all thing Online Biz Information uses and implements daily!

To start off this SEO tutorial and training we’re going to give a basic run down of what SEO is.

SEO or Search Engine Optimization is

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine‘s “natural” or un-paid (“organic“) search results.

– Wiki

in lament terms, “tricking” your website out with the goal to appear on the first page of any and all search engines. Got it ? If not check out our article On Page SEO Factors List. This article goes into more detail.

Now lets move on to the next phase of this SEO Tutorial, SEO Tips and Tricks…

SEO Tips and Tricks

SEO Tip and Trick 1:

Create Quality Content: Why ? Well you want people to visit your site and stay once they get there right ? And you want those individuals to continue to visit correct ?  Well create content they want to read and value. Quality content helps with personal branding and building trust with search engines and followers. We all like Mashable. Why ? Because we know we can look to that brand for quality content we can learn from. So create your own quality content.

SEO Tip and Trick 2:SEO Tutorial and Training

Add Images: Many people forget that images can also be a traffic source for your blog or website. Be sure to include images in all blog post. Even if it’s just one. Be sure to SEO your image as well to help it rank in the image search query. Do not expect a lot of traffic from image search engine queries but do expect some. ( I thought this image was funny –>)

SEO Tip and Trick 3:

Syndicate your content: Share your Content. Encourage Facebook Likes, Google shares, Twitter RT and Scoop.it Shares. These all help with exposing your content to the masses. Showing individuals who might have not come across your content on their own. Facebook is great for showing your friends what you are doing. Showing which posts you have liked and also allowing you to share information on your profile to friends. One share can go a long way.

Now For the nitty gritty.. SEO Training

SEO Training 101

Exercise Quality Lengthy Content:

Get in the habit of writing at 300 – 500 word articles. Anything less than that is a frowned upon by search engines (if they could frown at least). We all should be use to writing essays of at least 1000 words. So 300 -500 should be easy peasy. If there is anything to take away from this SEO tutorial, this would be the main thing.

SEO Images:

Get in the habit of at least titling and adding a description for your images. Not everyone has the latest Mac Desktop. Creating a title or descriptive text for your image is a great way for you to connect with those who may have a slower computer or a web browsers that do not display images. Let them hover over the image to see what exactly the image is about. The can rely upon their imagination to draw the picture out in their head.

Link it Up:

Include links to previous content you have written. If I am a first time visitor to your site suggest articles that relate to an article I just read or further explain a certain topic briefly discussed in the article I just read. This is also great for creating backlinks.

Focus Point:

Pick a keyword and focus your writing around it. Before I get started writing I like to pick a topic to discuss. I typically write down everything I would type into Google to find that topic and then begin writing, focusing on the purpose of the article. Keywording is tricky. You don’t want to add your keyword so much that it’s repetitive, but you also don’t want to add it so little that search engines don’t recognize what the article is about. A good keyword is normally filtered throughout your post. The density of your keyword should be 2 – 5  %. For example in a 100 word essay your keyword should appear 2 – 5 times.

Share it:SEO Tutorial

Link your website/blog to your social accounts. Let your blog posts post to your social accounts immediately after they are written to let your followers know ” Hey ! I wrote a New Article ! Come check it out and learn ! ” You can also encourage your followers to share your content. Let them feel comfortable telling others about your site. Of course the content you share is a reflection of you. So are you sharing quality content ? Keep in mind, sharing content across the web also helps with personal branding. Those who think your content is valuable will naturally share your content, these people are naturally the ones most individuals look towards for advice. Do you fall in that category ?

This is an SEO Tutorial and Training shortlist. Bookmark this page as a reference for when you get stuck and need a quick reminder. Many times starting off, we fall into information overload. We have a hard time filtering out what we need to know and what we don’t need to know. To help with that bookmark the basics. Everything else will slowly fall into place as your knowledge of blogging grows.

For more content similar to this SEO Tutorial and Training article check out OBI School . Your one stop shop towards personal branding and getting on the web.

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Search Engine Optimization

Learn How To Hire a SEO Company To Suite Your Needs !

Diverse business group meeting

Wondering about an SEO Company, and how one can help ? One of the fundamental ways to increase traffic to your website is through building backlinks. Building backlinks with intent, will build the value of your website and will help search engines favor your content in search queries. Most backlinks you obtain will naturally grow over time from others citing your content or sharing the information you provide. However if your a new website and unfamiliar with the internet, hiring an SEO Company is something to consider. Man-with-Binoculars Looking for a great seo company

Hiring an SEO (search engine optimization) company is a big step in growing your companies website or your own personal website. It can make or break you. Do research on the SEO company you’re planning on hiring. Some companies promise you the sky and under deliver. Other offer very useful information and great services.

Services to Look for:

  • Keyword Research
  • SEO Training
  • Content Development
  • Review of your sites content and structure
  • Individualized SEO plans & strategy

* If you are unfamiliar with proper SEO Techniques check out Effective Website Optimization Techniques 

Choosing the SEO Company for You

In order to find the correct SEO company  for you, do your research ! I realize I mentioned this before, however I can not stress enough the importance of knowing your SEO companies strengths and weakness.

Questions to Ask:

  • What Can I look to gain from working with your company ?
  • Do you have examples of your previous work ?
  • How long has your company been established ?
  • What kind of results can I look to see ? How long will it take for these results to occur ?
  • Will I be included in the process ? If so how will we be communicating ?

Listed above are a few questions yo can ask  the SEO company in question. Be aware and listen to the answers they give  you. If the answer dances around the question, you may want to avoid working with that particular company.

Be Aware of the Black Hat SEO Companyblack-hat seo company

Black hat SEO is termed as SEO’s who use unethical SEO techniques to increase search engine ranking. Google has done a good job of weeding out the black hat SEO’s, through implementing a keyword relevancy algorithm and social network activity, but a few websites can still slip through the cracks. Black hat SEO’s typically promise you first page ranking. This is a huge red flag ! If you look at how old the websites are that rank on the first page most have been established for a few years and have tons of social sharing going on. If your site is brand new the probability of your site ranking for page one on Google is very rare. You will need to have some awesome content, specific keywords and a great following that loves your information and share across social network platforms. Even with those three basic elements in place you can’t guarantee a first page ranking. Websites that rank on the first page are up to Google’s choosing. Most sites on the first page have built a trust bond with Google over the course of years. Meaning when users type in a certain search query Google can rely on particular websites content to display as the search result for that query.

 

SEO Companies :

When hiring a SEO company be sure to use your best judgement. Trust your gut !

If you are looking to learn how to build SEO on your site without hiring a company to do so for you, check out our webinar series. Learn everything there is to know about building a website from scratch and staying in the good graces of Google.  Stay up to date with our newsletter to get more information about our webinar dates.

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Blog Tips Search Engine Optimization

Effective Website Optimization Techniques

Effective website optimization techniques

website optimization techniquesWe are always searching for the most optimal ways to optimize our website. You hear the same things in every article: backlinks, on-page seo, social media , quality content ect. ect. This is all true…. This article will touch on two different  website optimization techniques  and delve into some more familiar ones as well.

4 Great Website Optimization Techniques

1. Blog Post

If you have a business, a blog is necessary. Blogging is a great way for your customers/followers to get to know the business. It is a great platform to discuss new products, and things going on with the company.

With a blog, you can make announcements on the services you offer. This is a great way to increase traffic to your site and grow consumers product knowledge, and MAKE SALES! The services you offer can be the same as others, BUT what make YOU unique to your competition? What separates you from the rest ?

For followers of your blog/website, and those who have subscribed to your RSS feed or newsletter. (If your not using EMAIL MARKETING your neglecting your business) These people should be able to get emails sent directly to their inbox with the most up to date information regarding you and your business.

**Don’t know how to blog or create a website ? Learn how with Quincy

2. News LetterseNewsletter

Once or If you have the physical addresses of your clients and potential customers. You NEED to be sending them reoccurring newsletter via Mail. Yes, Direct Mail seem archaic, but MANY individuals do still read the mail. Plus it’s another way to stand above your competition. Sending reoccurring news letters to your subscribers is a great way to connect with them on a personal note. You are not only on their computer, lab top, ipad, or phone, but now you are physically “in their home”.

Be unique with your news letter. Tell them about upcoming events, special give-aways or product discounts unique to the news letter subscribers.

3. Social Media

What do you mean I can’t Facebook like this post ?

Your site in pretty much non-existent if you have no social media presence. Get involved with social media, even if you don’t know how to use it. Hire someone who does. This can increase traffic and engagement 10 fold !

Top Social Media Sites

  • Facebook
  • Twitter
  • Pintrest
  • Instagram
  • Vine

** This solely is one of the most important website optimization techniques you can take part in. Be sure to have a social media presence. People love sharing information with friends & family. Leverage this to your advantage!

4. Your Community

Reach out to those who are in the same niche as you. Guest posting is one major website optimization techniques that doesn’t get enough credit. You can actually guest post on sites that get more traffic then yours ! Some even let you post a link back to your website or out to your offer. Why wouldn’t you take advantage of this ?

Some tips with guest posting. Be sure with guest posting your are providing unique quality content. You will want to present your best material possible. Make sure the content you are presenting is relevant to the site your are guest posting for. Provide a one of kind post for each site you post on. Do NOT recycle articles !

These effective website optimization techniques are just a few simple examples of how to get yourself out there. Always be thinking outside the box. Of course there a other ways for you to optimize your website, but these are the ones I believe most individuals don’t realize they can and should be doing. With all techniques I’ve shared with you, be sure in every aspect of website optimization you are providing quality content. I cannot stress the importance of providing quality content enough ! It’s THE MOST IMPORTANT aspect of your website and should not be taken likely.

 

Learn more about the author of is article: Sirena Williams

 

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Blog Tips

How To Blog: Bold, Italics, Underline

how to bold

Much like the H1, H2, H3 – H6 headings, bold, italics and underlining are also meta descriptions that search engine spiders read.

Bold, Italics and underline help with on page seo factors.

It is not necessary to do all three in a blog post , but highlighting your keywords words/word a few times throughout the post will suffice.

Using Bold, Italics, & Underlinebold italics underline

When using these font options, be weary of over use.

Throughout my blog post you will notice I mainly use bold to highlight important content that I want a reader to take note of. I would advise that you do the same. Since bold font stands out on a page, use this option for important phrases and keywords throughout your blog post. It is not necessary to bold your keywords every chance you get.

The Italics I mainly use as an undertone in my blog post. Not necessarily pertinent information that is important but more as an opinion or a side note for someone to take into consideration.

Underline I hardly use. If you do see the underline is used with keywords or highlighting links.

With the three text options available it is good to take note of what works for you as well as what your readers respond to.

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Empower Network How to Improve your business Make Easy Money Online Training

Oodles of Noodles: How to Choose the MLM For you

Ooodles of Noodles

Oh Gee Oh My are there Oodles of Noodles !

I would like to say that affiliate programs are like oodles of Noodles !

There are so many noodles out there how do you know which one to choose.

Like any good shopper you do your research first. Some questions you might ask are:

  • How long has this brand of noodles been around ?
  • Do these noodles cook in less than a minute ?
  • How many variations of noodles does this brand have ?
  • Do the noodles stick to each other after boiling ?
  • Which brand is the cheapest but has the best quality ?

Now lets look at affiliate marketing. Of all the programs out there you ended on this site reading this article. Why ? Maybe you typed Oodles of Noodles into Google, yahoo or Bing and my blog post popped up.

Maybe you are interested in learning how to make money blogging online.

If not, I am sure you probably typed into Google make money blogging or How can I make money bloggingand tooonnnsss of website probably popped up !

BOOMMM !

You clicked mine and You are here Now !

You may or may not have watched the video on Dave & Dave. Looked around this blog and clicked on different blog post that I have written. Who knows !?!?!

What I do know is that you are here and I am sure you are ready to start digging and doing research (hopefully)!

Similar to the research done to find your favorite brand of noodles that optimizes taste for good low cost .

In the blogging sense you are looking to optimize profit with low business cost ;).

Now once you have picked your noodles you want to know what you can do with them.

Be it spaghetti noodles, Angle Hair to be exact. You know exactly what you want to do with them ! Make Spaghetti. However you know how to make spaghetti ? Maybe or Maybe not.

Say you don’t. Let just look up the recipe.

Recipe for Spaghetti —> Click Here

Like choosing your brand of noodles you are choosing your brand for blogging the brand being Empower Network. And what do you want to do with the brand .. well use the blogging system to generate you money of course !

Do you know how to do that ? Eh maybe maybe not . If you not you do more research

—> click here to join online biz information and Learn How to turn blogging into and income stream<—-

Hopefully you guys are understanding the point now !

In everything in life there is a process that we must go through. Sometimes it is second nature, sometimes it is not(most things are second nature because we have already taken the time to learn them once and repeat.. also know as “habits” ..kind of).

Choosing to go with Empower Network you will learn the process of blogging and generating a blog that it becomes second nature to you (kind of like how I am typing this blog post now. Will probably only take me 30min max after I am done with this sentence).

So with that being said enjoy your Oodles of Noodles
spaghetti dinner, if you followed the link.

And if you have eaten yet I am sure you are hungry now !

Tootles Oodles of Noodles

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